Permapping is a visual art based on videomapping, which, thanks to its unlimited duration of projection, represents a new form of urban media or the form of urban advertising.
Unlike videomapping, which is usually done on a one-off basis in a particular event, Permapping is permanent, a permanent operation that makes building facades attractive multimedia presentations that attract a great deal of public attention.
The content of these broadcasts can be very diverse - ranging from artistic focusing videos, through commercial advertising to purely non-commercial cultural and information spots.